Addiction Awareness Awakens: PAStop PSA Shares Screen With Philly Star Wars Premiere

    | December 22nd, 2015 | No Comments | Advertising, Marketing, News, Social Media Networking, Video

    star-wars-force-awakens-final-trailer

    The PAStop.org Fall rollout campaign for 2015 received a boost this weekend as Newtown, PA’s Council Rock Coalition for Healthy Youth (CRCHY) purchased advertising space for the statewide anti-opiate campaign’s “Anyone” video PSA to be played in Philadelphia area theaters during the Star Wars: The Force Awakens premiere weekend.

    “We’re thrilled that CRCHY’s Debbie Moscovitz and so many other coalitions, groups, and SCA’s in the state have embraced the PAStop campaign and started utilizing the media materials,” said BOOM Supercreative’s Creative Director: Scot Fleming, “The visibility that something like this Star Wars premiere brings to CPA’s anti-opiate-abuse PSA is just phenomenal. We couldn’t have asked for a better opportunity.”

    BOOM Supercreative (Pittsburgh) is the marketing partner for the Commonwealth Prevention

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    BOOM Redesign: St. Margaret of Scotland Festival Website

      | May 28th, 2013 | No Comments | Branding, Design, Event Planning, News, Social Media Networking, Technology, Web Design

      When it’s time for a change, sometimes you just have to just bite the bullet and remix this business.  St. Margaret of Scotland Parish Festival is an annual community and parish event in Green Tree, PA that desperately needed a face-lifted website, and some 2013 web abilities.

      This is the 5th year of the revamped festival and the website needed to reflect new sponsorship, event information, and also energize the volunteer base.

      BOOM decided to go a bit further than called for and create a new website, revitalize ongoing messaging and try out some new functionalities on the fly.

      The new design incorporates a much more user-manageable interface via the WordPress platform, a completely responsive design that transforms to a …

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      BOOM Launch: Key Care Hospice Branding, Website & Advertising Campaign

        | April 11th, 2013 | No Comments | Advertising, Branding, Design, Web Design

        Creating positive messaging for a health service like hospice care is a challenge.  The general public and target audiences have many preconceptions about hospice care – some antiquated or unfounded, some understandably relevant. Building a campaign message to counter some of these ideas and reflect optimism and hope amidst the reality of death is daunting. But 15 minutes into the first meeting with Key Care Hospice principles Michael Monsour and Melissa Scarsellato, the BOOM team was inspired by their stories and mission and knew the direction we wanted to take.

        Key Care Home Health & Key care Hospice are award-winning, highly rated health services serving Westmoreland, Indiana, Fayette, Washington, and Allegheny Counties in Southwestern Pennsylvania. They have a different …

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